US Hispanic Audiences · Programmatic-ready

Target US Hispanic
 Data Audiences,
 across every channel.

For over 14 years, we have built deterministic demographic audiences using social logins and email-based identifiers. We also provide behavioural, geolocation, and interest signals across omnichannel environments to help brands identify and activate the right audiences.

Get your audience deck Privacy-compliant · Verified data
Segments
35K+
Coverage
90%
Channels
70+
Trusted by brands, agencies, and DSPs across the US Hispanic market
The Audiences

The most comprehensive US Hispanic data taxonomy on the market.

We provide 35,000+ audience segments. 90% US Hispanic market coverage. Ready to activate on CTV, digital, mobile, social, radio, and OOH. Every segment is built from verified, continuously refreshed data — across fourteen first-party categories, all built for the US Hispanic consumer.

14 categories · 35K+ segments
Demographics
Triggers
Segmentations
Technology & Internet
Mobile & Email
TV
Interest & Hobbies
Property & Utilities
Finance & Credit
Automotive
Charity
Shopping & Mail Order
Travel
News & Magazines
Segments
35,000+
Pre-built and continuously refreshed audience segments
Market coverage
90%
Of the US Hispanic market, addressable across channels
Categories
14
Verified taxonomy categories, mapped to your media plan
How it works

From raw data to campaign-ready audiences — in three steps.

01

Identify

We resolve identity across IP, cookies, MAIDs, and CTV IDs — linking devices at user and household level to build a complete picture of your audience.

02

Enrich

Every profile is enriched with demographic, behavioral, and intent data: age, gender, income, interests, purchase behavior — specific to the US Hispanic consumer.

03

Activate

Deliver consistent, relevant messaging across every channel. One audience. One view. Every touchpoint.

About TL1

Built for the US Hispanic market — by people who know it.

TL1 helps brands, agencies, and DSPs, SSPs, and Social Platforms reach US Spanish-speaking consumers with high-quality, privacy-compliant audience data. Our taxonomy is rooted in real cultural fluency, refreshed continuously, and engineered for programmatic activation.

Collected Data
Desktop, mobile, CTV and HEMs
Focus on
US + LATAM
Compliance
GDPR · CCPA
DSP, SSP And SOCIAL PLATFORM
AI Custom Segments
in Real Time
Let's connect

Let's find the right segments for your campaign.

Whether you're planning a brand campaign or a performance activation, we'll help you identify the best US Hispanic audience segments for your goals.